I’ve just spent the weekend with my family. The grandsons came over on Saturday. They swam in the pool, Jackson told us about school (we have to draw what they tell us Gamma) and Riley chased the dog around.
Then I got to leave them at home with Doo-Doo (that’s little boy speak for GrandDude) whilst I went and enjoyed a hot stone massage with the wonderful Glenis. Perfect way to spend a day!
Sunday was pretty good too! The boys came over again, but this time I got to go spend the morning with the kids whilst the grandkids stayed with Doo-Doo again.
The kids and I went to an auction. They’re looking for a house, and this particular auction was being held in a function room at Sirromet Winery. Over 30 houses were being auctioned.
Nope, we didn’t buy anything. Neither did anyone else much, for that matter. About 3 places sold. It certainly is a buyer’s market! And that means heaps of opportunity … a property investor’s dream!
Yesterday I spent the day reading a book. So I guess today I really need to move out of leisure and pleasure and into something different!
So, Here’s What I’m Thinking About At The Moment …
When I first started teaching people about property investing about 2 ½ years ago, I decided that the speaking, mentoring and education would complement my lifestyle, not destroy it. And I’m happy to say that, for the most part, I’m good at achieving lifestyle!
I have lots of fun time, time with friends and family, time to enjoy myself, and heaps of travel. This year we have trips booked to Fiji & Italy. In addition, I’m looking at scuba diving in the Solomon Islands, and Warren and I intend to go visit the Cook Islands for our tenth wedding anniversary – because that’s where we eloped and got married!
Oh yes, and I’m taking 20 clients to Vietnam in November on a Wealth Retreat …(and there are a few spots available if you want to join us …)
But I Digress …
As a result, I’ve always had smaller seminars, and not too many of them. I only speak a limited number of times a year, and I get to live a life I absolutely love. Not many people can say that, so I know how fortunate I am.
However, my big dilemma is how do I reach bigger groups of people and help them to use property investing to live the life they want, without sacrificing my own lifestyle?
I actually believe it’s hypocritical for me to teach people how to get a life, without having one of my own.
So for months now I’ve been talking, surveying, questioning and checking into ways I can help more people achieve the life they dream off.
And here’s what you’ve helped me come up with …
But Before I Tell You About It …
Let me tell you this. I’m considering having a test run, or, as I call it, a Founding Members run. I just want to make absolutely sure that my founding members (the ones who trial it first) are able to change their lives, and that I know them all personally.
You see, I like to . . .
- Ensure I have a solid core group of people in a program who I’ve spoiled rotten, and who’ve already received great results
- Make sure that I’ve not only looked at survey results, but talked to EVERY SINGLE founding member personally on the phone regarding their needs (and to check in and see how they’re doing)
- Make sure that I’ve heard about THEIR SPECIFIC property and life problems IN DETAIL and am putting stuff out that directly targets it
- And that every single piece of content is directly the result of their need.
So …
The Tradeoffs Of A Founding Member Program Are Simple And Obvious
I get feedback and amazing testimonials from folks who have and are personally working with me to get results. And the people who I let into the program early became part of a virtual advisory board for the product.
And THEY get some time with me, help implement the material, have free access to events, etc.
As a way to give back, I also help them into the one-time-only “founding members price” for the product.
(Incidentally, I’ve been told by people wanting to join this that price is NOT a major reason to join . . . most of them want to join because they are grateful for the high-quality free stuff I consistently give away, and because they believe in what I am doing and wanted to say thanks).
All Of This Brings Me To “Property Investing Formula”
In May I’ll be releasing something new. Here’s a sneak peek:

Anyway . . .
I’ve Been Seriously Debating Whether to Offer Founding Memberships To“Property Investing Formula” (Some Days It Just Doesn’t Seem Worth It)
I’ve been thinking a lot about whether or not to create a virtual advisory board of “founding members” for this program.
Let’s Talk About The Pros And Cons Of Doing a Founding Members Program
The DrawbacksOf Doing A Founding Members Program
Well, one drawback is time. Running this kind of founding members program takes A LOT of time.
Time that I could be spending on product creation, or marketing, or, honestly, my life.
Another drawback is money. You might not know this, but this business supports 7 PART-TIME people. And because I only plan on admitting a small and tightly knit group of 30 to 50 people into the program . . . the business income that a founding members program would bring in would barely put a small dent in our monthly expenses.
In other words, it would cost more to do the founding members program than the program would make. (I’m not doing this for the money . . . there are about four easier, quicker, and less time-consuming things I COULD do much more easily and with less time to bring in substantially more income. For example, I could do a strata, or a subdivision, or finish my book, or run a seminar.
Yet another drawback of doing this kind of program is the kind of people it might attract.
In past years, I had a small list of only a few hundred.
Since then, my list has grown by leaps and bounds . . . and a lot of people are on my list solely because of my reputation to tell it like it is honestly in this industry.
So I’m worried that if I did this, a LOT of people would be doing it because they’re bargain hunters who’d join primarily because of the founding members price, and not because they’re genuinely interested in working together.
Finally, another drawback is that . . . strictly speaking, doing a founding members program just isn’t necessary.
I’ve been doing this stuff for a long time now. I’ve got a lot of very successful clients. So we don’t need “testers” . . . all of our systems and content are proven.
But Here Are The Pros Of Doing This Program
If I decided to admit founding members to “Property Investing Formula”, it would be because . . . working with “early adopters” and fast implementers in my programs brings me outrageous amounts of joy and energy and mostly importantly, FUN.
I also get a huge rush watching my customers take the content I made a few weeks ago . . . and change their lives.
Another big piece of this is that this is something I really enjoy doing.
And I think it helps a lot of people out.
So Here’s The Deal
I’m going to try something.
At this point, you have NO IDEA WHATSOEVER what “Property Investing Formula” is. And you have NO IDEA what the price will be.
BUT . . . if you’ve enjoyed my work, you like the way I teach, and you’ve benefited from my writing and/or products (whether free or paid) AND think that you’d be POTENTIALLY interested in being a founding member of “Property Investing Formula” (and you’re NOT just doing this for the discount but actually want to work together) . . .
. . . then send the wonderful Yvonne an email at jennie@jenniebrown.com.au and let her know you’re interested in the founding members program (if we decide to do it).
Sending an email to Yvonne is a zero-commitment thing on both your part and mine. If you email her, you’re not in any way obligated to join the program, and we’re not obligated to do the program or accept everyone who emails us).
If we get enough emails from people potentially interested (and who have a genuine interest in working together on something in the future) then we’ll seriously consider doing the program . . . and the people who emailed in will get first dibs.
So …
At this point, I’m not looking for commitments … in fact, I haven’t even told you exactly what “Property Investing Formula” is or what the price will be (though it will be affordable to the first round of people).
. . . but, if you’re *potentially* interested in becoming a founding member of “Property Investing Formula, email Yvonne at jennie@jenniebrown.com.au.
I have no clue what the interest will be, but if we have enough nice and genuinely excited people email us about this, then you’ll receive more details in the next few days.
Bless ya
Jennie
PS This isn’t a “test” to gauge interest in the “Property Investing Formula” and figure out whether or not to move forward. We’re doing “Property Investing Formula” regardless. I’m just not sure whether a founding member program is a good idea at this point.